Web Design

Website goals and marketing objectives are an essential part of your business strategy. Setting and accomplishing site-specific goals will help you track your website's growth and your business's success.

There’s a core element to your website: the platform you build it with. What’s better—WordPress or Squarespace? The answer depends on what you need your website to do. Read our pros and cons to both website building platforms.

You can do plenty to refresh your existing website and improve its user interaction. Learn our DO’s and DONT's for rebranding, restructuring, and revitalizing the tools you already have in your arsenal!

Are you about to hire a web design firm? STOP and read this updated blog post about what to ask before hiring them. Many people have thanked us for this information, and some have even hired us after reading it. Get the confidence you need to move forward to fulfill your website needs.

When browsing a website, people need easy navigation, attractive design, and relevant content. Make these 7 helpful features a priority to increase your web traffic and create a great user experience.

Squarespace is often the perfect solution for small business websites and online stores with limited product lines but it isn’t for every business. Here’s why we recommend Squarespace and why it may be the right platform for you.

Good content is crucial for your website and SEO. Long-form content helps businesses build authority, rank higher in search engine results, and establish a core audience.

Web accessibility is making the internet accessible to ALL kinds of people. Learn about the huge impact and benefits of making your small business website accessible. Design your site with a focus on equity, accessibility and inclusion.

Improve your image quality and website performance by choosing the right image file format! Learn why the image formats you use matter, key differences, file types and when to use each format in order to provide the best possible user experience to your website visitors.

12 SEO best practices for URLs. URLs are the building blocks of your website. Learn how to optimize your URLs to increase your website traffic, appear more trustworthy, and make your links easier to share!

Learn the top 5 website design principles to incorporate into your small business website that will maximize readability, comprehension, credibility and professionalism.

Typography is vital to your small business website design, brand, comprehension and messaging. Learn how to optimize the typography to improve the look and readability of your website.

Increase your small business website search engine ranking with these 5 basic SEO tips.

A how-to guide created for Squarespace version 7.0, however, the information still applies to Squarespace 7.1 and search engine optimization (SEO) in general. Creating, managing, and writing a blog with high-quality relevant content that people find helpful is the best blog and organic SEO strategy.

Learn what it takes to improve your organic SEO. Want to know more about SEO & how to get to the top of Google? Find out now.

Have you tried writing your own content & don’t know where to start? Cut the stress and hire a professional content writer to do it for you.

Your website is your 24/7 salesperson - it should be doing the selling for you. How do you get people on your website? Improve your visibility on Google.

When it comes to a website’s success, a good layout is essential. It may not be sexy, it may not be fun, but your site’s layout serves the most important role when it comes to giving your visitors a user-friendly experience.

Debating if you should DIY your website or hire a professional? Read this list of pros and cons to DIYing AND hiring a website designer to decide what to do.

Is your business website responsive? If you haven't made your website mobile-friendly, you should. The majority of users coming to your site are likely to be using a mobile device. Learn about responsive web design, why it's important and how to test for it.