Patera Properties

RESIDENTIAL REAL ESTATE & PROPERTY MANAGEMENT

Brand Strategy, Messaging and Identity / Custom Photography / Website Design & Development

Expertise that will guide you through the competitive Northern Virginia and Maryland real estate market

OVERVIEW

Patera Properties is a family team! Founder Misty Scott established Click & Pick Realty back in 2004. Three years later, her sister, Muff Phillips, joined and unlocked the property management side of their business. Now, Misty’s daughter, Sarah Scott, is with them, too!

After almost 20 years as Click & Pick Realty, the team decided that they wanted a brand new image for their business, even down to changing the name! Together, and after careful consideration, we decided on Patera Properties. This name better reflects their growth, the energy they bring to the table and conveys more fully their offerings and the depth to which they go to help their clients. The word Patera references Sarah’s architectural background and additionally communicates a sense of history and resilience with Misty’s business combined with a modern perspective on real estate and home development.

We hired Tamzin Smith, a local photographer, who did a fantastic job capturing the light, breezy essence of the new brand. We designed a simple but sophisticated logo and finally put it all together in a beautiful, streamlined website design. One of Patera’s specialties is working with first-time buyers and sellers, so we made some handy PDF guides that help people who are looking to sell or buy their house but might not know where to start!

This site doesn’t just have content that you can read; it has content that informs. Combined with a new name, a new logo, and gorgeous photography, Patera Properties brings a new and fresh approach to real estate.

Before & After

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Before

After

What our client says…

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